Just picked this up at my b&m.
Also this is my first post & first review.
Grind seems a little coarser than the standard silver dollar, same moisture content. As for the flavor/scent.....
Shove some old well worn leather bridles into a wet cardboard box. Let said box sit in basement overnight, stand over the box and deeply inhale whilst chewing on a slightly toasted walnut.
That is the closest flavor description I can come up with. I have never sampled a scotch snuff before so I wouldn't know how it stacks up against others. I find it is pleasant enough, much better than the natural which to me has the aroma of rabbit food pellets.