Bruton of Nashville Tennessee Scotch Snuff is a hard-hitting traditional American Snuff. It definitely does not pull any punches. Fine ground and very dry. It is a medium brown color with all the fixings of Ole Authentic Southern Tobacco. This snuff is more for the experienced Snuffer, but it does set the mark for new comers when comparing snuffs. For the un-experience do not be surprised if a tear comes to one of your eyes from the first sniff, it's just that strong no joke. There may be a bit of sneezing going along with that as well. It has a strong tobacco taste accompanied by a distinct strong cured (smoky) flavor. Recommended for the experienced Snuffer. But for the few adventures new to snuff you are definitely in for a surprise. Good Luck!